32. Why You're Not Landing The Right Clients

Are you struggling to attract the right clients to your travel business? Don’t miss this episode!

It's no secret that Tique is big on brand identity and creating boundaries within the client experience. One area where branding and boundaries intersect is in brand messaging and storytelling. In this conversation, Robin and Jen discuss the significance of brand messaging, how to identify your target audience, and the power of a compelling brand story.

Learn how you can attract the right clients, build trust and loyalty, differentiate yourself from competitors, and increase sales and revenue. Take the time to develop a strong brand narrative that resonates with your ideal audience and watch your business thrive! 

Today we will cover:

•   (01:30) Defining your target audience
•   (04:10) Analyzing your current and desired client roster
•   (15:00) Why brand messaging is so important
•   (28:05) The power of a brand story
•   (46:15) How brand messaging impacts your sales and business’ success
•   (49:10) Creating an irresistible sales pitch 

Defining Your Dream Client Guide 

Sales Objections Playbook Free Download

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