49. When And How To Work With A DMC with Crothúr Murphy
Discover the power of working with a Destination Management Company (DMC). Crothúr Murphy, Owner and Managing Director of Crafted Ireland, provides insight into the immense value that DMCs bring to the travel industry. Learn the role of a DMC and how they can create unique and personalized experiences for clients. From helicopter rides to private lunches and exclusive access to historical sites, Crafted Ireland goes above and beyond to create extraordinary moments.
Crothúr explains the multitude of benefits of working with a DMC, the challenges they face, the importance of trust and communication between the DMC and the travel advisor, and much more. Tune in to learn all about the world of DMCs from the perspective of a quintessential example of a specialized DMC!
About Crothúr Murphy:
Crothúr Murphy, Owner and Managing Director of Crafted Ireland, embarked on his career in hospitality as a driver guide, laying the foundation for his profound connection with Ireland's landscapes and culture. Drawing from this invaluable experience, he envisioned and established Crafted Ireland, a luxury Destination Management Company (DMC). Crothúr's unwavering passion for his homeland shines through as he curates bespoke travel adventures that showcase Ireland's rich culture and natural beauty. Committed to responsible tourism, he creates lasting memories for travelers seeking authentic Irish experiences.
Today we will cover:
- (03:15) Crothúr’s background in the hospitality industry and Crafted Ireland
- (07:20) The role of a destination management company (DMC)
- (13:45) Leveraging creativity and enhancing Googleable experiences
- (16:00) How a DMC can advocate for the client’s experience
- (19:30) Building trust between advisors and DMCs
- (22:35) The value of having a DMC in emergency situations
- (25:55) Working with difficult clients and red flag behavior
- (31:45) Reasons for declining a client
- (34:15) Turnaround time for itineraries
- (37:20) Understanding the pressure on both sides of the industry
- (42:45) How to communicate desired luxury touches to a DMC
- (47:15) Thoughts on DMCs charging fees
- (53:20) Trusted FIT Services and financial health of DMCs
TONIC
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