71. How To Legitimize Your Travel Business

Oftentimes, advisors are working to transition from part-time travel planning to a full-time travel advisor committed to their travel career. If this is you, it’s time to take the necessary steps to legitimize your business and elevate your reputation! From the financials to your online presence and external client perspective, Robin and Jennifer walk through all things to consider when establishing a strong foundation for your business. They cover topics such as legal requirements, brand consistency, financial considerations, and organizational processes. They also provide tips and resources to help you get you started. By following these steps, you'll not only establish yourself as a professional in the industry but also attract higher-paying clients and build a sustainable travel business!

Today we will cover:

(01:15) Filing for an LLC and obtaining an EIN number
(02:50) Obtaining errors and omissions insurance
(09:10) Establishing a professional online presence with a website
(15:40) Creating an email address with a unique company domain
(18:15) Setting up a separate business bank account
(21:55) The need for a credit card processor to collect payments
(25:20) Working with a bookkeeper and the necessity of tracking expenses and revenue
(29:05) Implementing standard operating procedures (SOPs)
(34:25) Why a customer relationship management system (CRM) is so important
(40:40) Utilizing an organizational system outside of client management
(43:10) Maintaining consistency in branding and marketing